In the 1960s, a radicalized Mexican-American movement began pushing for a new identification, Chicano Pride. The Chicano Movement, aka El Movimiento, advocated social and political empowerment through a Chicanismo or cultural nationalism. By adopting “Chicano” or “Xicano,” activists took on a name that had long been a racial slur—and wore it with pride. And instead of only recognizing their Spanish or European background, Chicanos now also celebrated their Indigenous and African roots.
- 100% Cotton (fiber content may vary for different colors)
- Medium fabric (5.3 oz/yd² (180 g/m²))
- Classic fit
- Tear away label
- Runs true to size